50 Cent’s Hold On Was A Grimy Reminder Of Fif’s Roots & The Visual Matches It (Video)

With two recent songs from Animal Ambition, 50 Cent seems to have earned back the masses’ attention. Free of major label confines, Fif appears to be making the music he made before the millions. The rapper-turned-mogul isn’t evading his success (50’s never shy about his successes), but he shows that his mentality and inspiration never left the streets of New York. So what better for “Hold On,” than a midnight drive in a Porsche convertible, where Curtis trades the mansions and models for cold corners and concrete enterprising:

How would you gauge your current excitement for 50 Cent music?

Related: 50 Cent is Not Worried About Leaving His Label. Here’s Another Banger (Audio)

50Cent_HoldOn