LL Cool J Couldn’t Live Without His Radio. Now He’s Getting His Own Station.
LL Cool J’s debut album Radio released 32 years ago this weekend (November 18, 1985). The Def Jam Records classic featured the pride of Farmers Boulevard rapping about women in his life, his promises of Rap stardom, and telling other MCs why they were inferior in so many ways. Radio was a fitting title, as James Todd Smith would soon be taking songs up the charts, including four Top 5 cuts. Years before he was a staple of the radio, LL was just a Hip-Hop Head who couldn’t live without his JVC boombox.
SiriusXM has announced that LL is getting his own channel. Rock The Bells is a station (taking its name from the Radio single) that will launch in 2018. “My love for Hip-Hop runs deep, and I’m passionate about restoring its legacy of respect,” LL said in a press statement. “SiriusXM’s Rock The Bells Radio is a creative community where generations embrace programming that pays respect to the forefathers of the culture while evolving it at the same time.” The channel will reportedly feature music, interviews, and retrospectives all curated by LL Cool J.
In Hip-Hop, Eminem and Paul Rosenberg launched Shade 45 in 2004. Other musicians with their own stations include Ozzy Osbourne and Willie Nelson.
It’s been a busy year for the legendary MC-turned-actor. As he reportedly has more than 10 songs recorded with Dr. Dre and L is receiving Kennedy Center honors later this month. In October, he received the W.E.B. DuBois Medal from Harvard University.