Noname Makes A Video That Really Stands Out, Just Like Her Music
One of the more acclaimed independent releases of 2018 is Noname’s Room 25. The Chicago, Illinois-based lyricist dropped her self-funded effort back in September without an accompanying set of videos ahead of arrival. With more than a million monthly streams on Spotify, the accolades warrant the visuals to the LP that features Saba and Smino, among others.
Directed by Alex Lill, “Blaxploitation,” in a unique way, features a giant toddler strolling through a model city, which causes panic to that figurative city’s white population. The video relays news broadcasts irresponsibly portraying the youngster as a threat when in reality he’s just a baby.
The lyrics pull no punches, as Noname spits bars like: “Penny proud, penny petty, pissing off Betty the Boop/ Only date ni**as that hoop, traded my life for cartoon/ Dance monkey dance, cathedral gon’ pay me good tonight Eating Chick-Fil-A in the shadows, that taste like hypocrite / Mmm, yummy tasty, mmm, mmm, yummy tasty/ Waffle fry my empathy, b*tches just really lazy/ Maybe I’m a hypocrite, maybe I’m hypochondriac / I’m struggling to simmer down, maybe I’m an insomni-Black / Bad sleep triggered by bad government / Write a think-piece in the Rap song, the new age covenant / If you really think I’m cooking crack n’, pass me the oven mitts / Captain watch a lil’ b*tch go crunch and wonder how everything happen.” The Chance The Rapper affiliate uses language to vent frustrations while seemingly questioning her actions at times. Like the video, it is a lot to unpack and interpret. However, it is certainly well-made and artful.
Aside from her newest video release, Noname’s been busy on the music tip. She recently made her television debut, performing a three-song medley on The Late Show With Stephen Colbert. Noname also hinted at a collaborative project with fellow Midwesterners Saba and Smino. A tour is also in the works for 2019 and will kick off in Detroit on January 2.