Kendrick Lamar made a rare and significant announcement in the last week: his upcoming album would be his last with Top Dawg Entertainment. For more than a decade, Kendrick has been TDE's flagship artist. He is even a part-owner in the record label responsible for taking SZA, ScHoolboy Q, Jay... Read more

ScHoolboy Q is fast at work on his sophomore major label album. The follow-up to 2014's OXYMORON, which debuted at #1, just got an apparent major boost. "THat Part" features Kanye West, and follows April's "Groovy Tony" look. While Q has appeared on platinum albums by Macklemore & Ryan Lewis... Read more

One year ago, Ambrosia For Heads launched a debate among its readers seeking to answer one of Hip-Hop’s most hotly-contested questions: who is the greatest MC of all time? “Finding The GOAT MC” lasted between September 2014 and May 2015, engaging millions of readers and ultimately producing its winner, as... Read more

Kendrick Lamar and Reebok partnered for a unique showcase featuring what might be Kendrick's first live performances from his new album To Pimp a Butterfly. They selected 100 guests to try out their new ZPump Fusion shoe in a 5K race. Unbeknownst to the guests the soundtrack for the race... Read more

Kendrick Lamar's To Pimp A Butterfly continues resonating with Heads, many of whom are still giving the just-released album a first listen. Overall, the reaction appears extremely favorable to the body of work from the Compton, California MC who in 24 hours, broke Spotify's all-time per diem stream record. With... Read more