It Turns Out Missy Elliott is The Real Super Bowl Winner. Here’s Why.
During Katy Perry’s Super Bowl XLIX halftime show, the Pop princess notably did not include Juicy J or Snoop Dogg (who was at the championship game) for her medley of hits. However, the EMI/Capitol Records multi-platinum mainstay did turn the microphone over to an unlikely guest from the Hip-Hop genre: Missy Elliott. Meanwhile, Katy participated as a hype-woman of sorts—an uncharacteristic move given the venue, stage, and Elliott’s current reclusive profile.
The Portsmouth, Virginia MC/producer has not released an album in nearly 10 years. However, the Goldmind Records founder performed a synthesized trio of past hits: “Get Ur Freak On,” “Work It,” and “Lose Control.” These songs stem from a trio of albums, 2001’s Miss E…So Addictive, 2002’s Under Construction, and 2005’s The Cookbook, Elliott’s most recent album.
In response to the effort, KarenCivil.com reports that all three Elektra/Atlantic songs flooded the iTunes Top 10 charts yesterday. Additionally, the three albums those efforts belong to, also spiked into the Top 200.
After some featured and online work in 2014, Missy Elliott is said to be at work with EDM producers Diplo and Skrillex.
Think this will carry over into the Billboard reports giving Missy a sales-spike that others often enjoy following Grammy Awards or tragedy?