Ice Cube's three-on-three basketball league, the BIG3 has been around for over six seasons. It has offered additional life to the professional basketball careers of former NBA stars Allen Iverson, Chauncey Billups, Kenyon Martin, and others. The league has scored television contracts, and continues to thrive—even through the pandemic. However,... Read more

June 2017 is one busy month for Ice Cube. After re-releasing his Death Certificate album with three new songs, the media mogul is prepared to begin the inaugural season of BIG3 basketball. Fresh out of the booth from those new recordings, Cube gives Allen Iverson, Gary Payton, coach "Dr. J"... Read more

Throughout the 1970s and 1980s, Julius Erving helped make NBA basketball have mass appeal. The man affectionately dubbed "Dr. J" made the slam dunk an institution, long before SportsCenter and other programs were there to celebrate its art. Aside from flare and pageantry, Erving was an incredible basketball player. He... Read more