Ice Cube Is Raising Money & Awareness For Autism. It’s A GREAT Day (Video)

Ice Cube's evolution is one of the most remarkable in Hip-Hop. While he was always gifted with the pen, few would have realized that the man who was writing rhymes for Eazy-E and N.W.A. would go from being Amerikkka's Most Wanted to one of the most sought after and respected... Read more

Dom Kennedy Returns to Represent That New West Coast Sound (Audio)

Dom Kennedy returns to the scene with "Represent (I Like That)." The synthesizer-driven song feels distinctly West Coast without sounding throwback or derivative. Dom's completely indie grind has allowed him to stay true to his voice and remain one of the most consistent artists of his class. Check it out.... Read more

20 Years After Illmatic, Represent Gets Official (Video)

Just one day removed from Mass Appeal's release of the behind-the-scenes footage, Nas unveils the first ever official music video for the 20th anniversary Illmatic release, "Represent." The video itself is representative of the 20 years that have passed since his debut album release, utilizing old footage of a much... Read more

Celebrate Illmatic Again With A Behind-The-Scenes Look at the Making of Visuals for Nas’ Represent (Video)

The 20 year anniversary celebration of Nas' Illmatic continues. In addition to the release, Nas has held a contest to choose one lucky fan to collaborate and produce an official music video for his cut, "Represent." Mass Appeal takes you to the set of the music video shoot at YouTube... Read more

Fat Joe Calls Himself A “KRS-One Groupie,” Performs Flow Joe On The Spot + Freestyles (Video)

Fat Joe's history can be deceiving. A household name, globally-recognized icon, Joe Crack is also a founding member of D.I.T.C., and has at least two albums that are hardcore Hip-Hop gems. If anybody knows this, it's Sway Calloway, who's has Joe on his shows for over 21 years and counting.... Read more

Want to Make a Music Video with Nas? Here’s How (Video)

Nas has partnered with Mass Appeal and Maker Studios to make a new video for Illmatic's Represent, and they are looking for ideas from YOU. If your idea is selected, you will have the opportunity to work with Nas and acclaimed director, Jason Goldwatch, to bring the video to life.... Read more

Nas performs at the Heineken Red Star Access Show (Video)

Nasty Nas hit the stage in Philly last night at the Heineken Red Star Access show. He performed old and new classics from Illmatic and Life is Good, including No Introduction, The Don, Daughters, New York State of Mind, Represent and The World is Yours. Check out the video of... Read more

DJ Premier Listens to ElMatic’s Remakes of His Tracks from Illmatic (Video)

Here's a really dope interview of DJ Premier where he listens to and discusses ElzHi's ElMatic tracks that were recreations of the tracks DJ Premier produced for Illmatic (New York State of Mind, Represent and Memory Lane).  In addition to giving his thoughts on the ElMatic tracks, Primo gives some... Read more

Nas headlined Rock The Bells in NYC. Here’s a video playlist that gives a taste of his performance. You’ll see Represent, Made You Look, It Ain’t Hard to Tell, The World Is Mine, If I Ruled the World, Live at the BBQ, Nas is Like and more.

Rock the Bells touched down in NYC on Saturday. Several iconic artists blessed the stage including Lauryn Hill, Erykah Badu, Mobb Deep, Black Star, Black Moon, Raekwon & Ghostface and more. Nasty Nas had the headlining spot. Here's a playlist of many of his performances. You'll see Represent, Made You... Read more