Ice Cube’s New Video Has One Nation Under A G-Funk Groove
Earlier this month, Ice Cube released his first solo album in eight years with Everythangs Corrupt. As the title may suggest, the 30-plus-year Rap legend tackles numerous social and political issues on the project. The LP’s first single “Arrest The President” takes aim at the White House and called for handcuffing the President for illegal activities while “Chase Down The Bully,” another song on the album, attacks white supremacy as well as tribalism, including some fiery references to Unite The Right protestors in Charlottesville last year. The latest look from Everythangs Corrupt finds Cube returning to his G-Funk era while adding in a colorful splash of psychedelia. “That New Funkadelic” is a party that would make Uncle George Clinton proud.
Directed by James Larese, the video is a perfect nod to one of George Clinton’s two iconic groups, which Cube has worked with in the past (alongside Kendrick Lamar). It’s also super trippy with bright colors and numerous West Coast-related figures running through the screen. He also twists up his fingers one time for the land that he loves and has represented throughout his iconic run.
Ice Cube is coming off a performance of “That New Funkadelic” on The Tonight Show with Jimmy Fallon where he was backed up by The Roots. Everythangs Corrupt features a musical reunion with DJ Pooh, as well as E-A-Ski, plus a guest verse from Too Short.
In addition to music, Cube confirmed earlier this year that he’s finishing up the script to Last Friday, the final film in the Friday movie series (which he co-founded with Pooh).