Today (April 22) is Earth Day. The day of observing environmental awareness was instituted in 1970. It demands greater recognition as our planet continues to suffer from global warming, depletion of resources, deforestation, and many more blows to its health.

Lil Dicky is a Rap artist who cares about what is going on and wants to raise awareness in the best way he knows how. The high-profile Pennsylvania MC uses his imagination, knack for concepts, and A-list Rolodex to bring attention in the space to Earth Day. The recently-released “Earth” opens with the brand of self-deprecating humor that David Burd has used throughout his five-year rise.

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“Earth” begins with very real-life examples of how humans are doing the planet dirty. Exhaust, litter, wildfires, noise pollution are all presented in the first 20 seconds of the seven-minute video. As Lil Dicky pops on the scene, he is trash-talked by four elementary school students. As the events unfold, one bystander is transported through a book to an awakening at what is at stake in the aftermath of increased consumption, pollution, and environmental carelessness.

Dicky’s previous Professional Rapper collaborator Snoop Dogg appears as a marijuana plant, while a cast including Wiz Khalifa, Kevin Hart, Tory Lanez, John Legend, Lil Jon, Lil Yachty, Miguel, Justin Bieber, Ariana Grande, Halsey, Hailee Steinfeld, Adam Levine, Shawn Mendes, Charlie Puth, SIA, Rita Ora, Ed Sheeran, Joel Embiid, Bad Bunny, and Kris Wu also make cameos. They all play plants, animals, and living things in the beautifully-animated ecosystem. The dialogue from parts may not be what one would find in a traditional nature film. Instead, they play more to Dicky’s brand of pop culture humor, which packs some information to go.

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The video is also intended to drive those interested to We Love The Earth, Dicky’s companion site with additional resources. In a separate video, Dicky admits that like many, he was unaware of what is really happening to the planet. “We’ve got a big problem, guys, and that’s most driven by our behavior here on Earth. We’re doing bad sh*t. These bad things are causing temperatures to rise. And when temperatures rise, more bad sh*t happens.” While Dicky is putting his barefoot spin on the traditional classroom PSA’s, the sentiment is genuine. Images show just what is happening at the poles, and how this problem cannot be ignored. Dicky also takes a swing at those who deny the science and existence of global warming. “Anybody disputes that is a f*cking idiot,” he proclaims, standing in front of a temperature chart. Dicky asserts that with much more damage, things will irreversibly worsen.

Dicky made a series of videos on this platform that include areas where we can help, including solutions related to nature, energy consumption, and food.

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Since early last year, Dicky and Kevin Hart have been developing a biographical comedy series on the rapper’s life for FX.