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Pusha-T’s Real Beef Is Not With Drake & It Pays Handsomely (Video)

For several months, it appeared that the whole Drake/Pusha-T beef had gone cold. These diss records were halted, reportedly at the order of J. Prince and Kanye West, respectively. Since that early June report, aside from Kanye West's under-bridge Twitter selfie-video in which he warned Drake against alluding to his... Read more

Snoop Dogg Provides New Details About 1996 Meeting Between Tupac & Nas (Video)

On September 4, 1996, the MTV Video Music Awards took place at Radio City Music Hall in New York City. Tupac Shakur, Snoop Dogg, and Suge Knight were in Manhattan at a time when tensions were strong between their Death Row Records and several top Rap artists from the Big... Read more

Steve Stoute Explains Why He Took Nas From The Underground To The Mainstream (Video)

Music industry veteran Steve Stoute recently launched UnitedMasters, a company that allows musicians to market directly to their fans across digital platforms. The service promotes artists keeping their master recordings and provides resources for the modern market that once seemed reserved for major label acts. Stoute is the latest guest... Read more

The Man Who Guided Nas’ Career Has $70 Million To Help Hip-Hop Artists Keep Their Masters

Master recordings are coveted in the music industry. In the 1980s and 1990s, many Hip-Hop artists signed contracts that gave away ownership of master recordings to record labels. With resources, relationships, and infrastructure, they would generate songs that would hopefully turn to hits, and the artist's star would rise. That... Read more

Puff Daddy Credits Nas With Saving Hip-Hop & More In A Bold Tribute Speech (Video)

More than 15 years ago, Nas and Puff Daddy made a triumphant anthem together in "Hate Me Now." Appearing on Nas' third album, I Am... the record symbolically closed out the 1990s with an MC once allocated to the Underground shining as a reigning figure of Hip-Hop. Although Nas and... Read more

The Details Behind Fast Food’s Most Famous Jingle Are Unsavory

The classic ad jingle contains two elements: a message and a tune. From a marketing standpoint, jingles are meant to get stuck in a listener's head so as to initiate a subconscious bridge between product and memory and over the years, several have transcended the world of advertising and infiltrated... Read more

Pusha T Has Written Vicious Verses…And An Iconic Fast Food Jingle (Video)

Pusha T's catalog of hits includes "Grindin'," "Mercy," and "Runaway." The Virginia Beach, Virginia MC has a discography that spans more than 15 years. However, the same week he released the highly-anticipated single "Drug Dealers Anonymous" from his sophomore studio album, King Push, a new revelation was made surrounding his... Read more

Here’s a Side of Kanye West You May Have Never Seen…and It Might Just Be the Most Authentic (Video)

Kanye West is celebrated for fashion, art, braggadocio, rants, Kim and, most importantly, music. What is often overlooked, and possibly the thread through each of these elements, is his formidable intelligence. Kanye recently sat on a panel at the Cannes International Festival of Creativity with Steve Stoute (Tanning of America,... Read more

Eminem’s Breakthrough, Hurricane Katrina Covered In Part 4 Of The Tanning Of America (Video)

The final of four parts of Steve Stoute's The Tanning Of America divides its time looking at the emergence of rapper-backed super-brands like Rocawear, Sean John, and Beats By Dre headphones. Additionally, staying close to the Dr. Dre wheelhouse, the hour-long installment focuses on the rise to uber-stardom by Eminem... Read more

Tommy Hilfiger Gear & Death Row Records’ Reign Covered In Part 3 Of The Tanning Of America (Video)

Yesterday (February 26), Steve Stoute's week-long, four-part documentary series, The Tanning Of America, continued on Vh1. Part Three ("Gimme The Loot"), aired. The third installment highlighted commercial Hip-Hop's plateau in the mid-1990s, including the uber-success of Dr. Dre, Snoop Dogg, and Death Row Records (and how New York Hip-Hop reacted).... Read more

Harlem Fashion, Beastie Boys & Arsenio Hall Profiled In Part Two Of The Tanning Of America (Video)

Following yesterday's (February 25) full stream of part one (of four), called "Word Is Bond," from Steve Stoute's The Tanning Of America documentary series on VH1, part two (titled "Fight The Power") is now available. This chapter highlights Hip-Hop's ushering in of The Beastie Boys, a landmark group for being... Read more

What Do Nas, Rick Rubin & Fab 5 Freddy Think Of Hip-Hop & Race? Watch Part One Of The Tanning Of America (Video)

Yesterday (February 24) kicked off Vh1's five-part series on The Tanning Of America: One Nation Under Hip-Hop. The title, concept and vision is based on Steve Stoute's recent book, which looked at the cultural and racial diaspora that's happened in the United States, in large part, due to Hip-Hop. The... Read more

Were you disappointed by the Grammys? Check out what Steve Stoute had to say about them.

  Steve Stoute has been one of the most powerful influences in hip-hop and multicultural entertainment for the better part of 2 decades.  Some know him for his infamous dust up with Diddy, but Stoute should be recognized as a partner and trusted adviser to moguls like Jay-Z and Jimmy... Read more

Ever heard the name Steve Stoute? You definitely know his partner…Jay-Z. Even without the Jay affiliation Steve is one of the most powerful people in hip-hop. Check out this video to see why.

This is from a series called INFLUENCERS.  The description of the series is below. http://vimeo.com/18910788 INFLUENCERS In-depth Series features Steve Stoute, Founder and CEO of Translation, a brand management firm that arranges strategic partnerships between Pop Culture icons (Jay-Z, Gwen Stefani, Lebron James, Justin Timberlake, etc.) and Fortune 500 companies.... Read more

Jay-Z has been on a massive promo tour for the launch of Decoded. If you've seen one interview you've seen them all. This Bloomberg piece is a little different. It's a look at Jay through the eyes of some of his most powerful friends and influences. Check it out.

The video is the latest episode of Bloomberg's Game Changers series which has featured people like Mark Zuckerberg, Larry Page and Sergey Brin (the founders of Google) and Steve Jobs.  It tells the story of Jay-Z's rise from the corner to the corner office.  Click here to see the video.... Read more